The Kindle Fire HD, Kindle Fire, Kindle Paperwhite and Kindle are at the top spots on the Amazon worldwide bestseller charts. Amazon's Kindle Fire is well on fire. Why is it so popular? Is the Kindle Fire HD at a cost of $299 a better deal than a new Apple iPad at $499? The answer may lie in the details of the product.
Here is a brief list of Kindle Fire features and services offered by Amazon that have been the driver for so many sales:
An 8.9" HD display, exclusive Dolby audio, and very fast Wi-Fi.
1920x1200 HD display with polarizing filter and anti-glare technology.
Dolby audio and dual stereo speakers for crisp, booming sound without distortion.
High performance 1.5Ghz dual-core processor with Imagination PowerVR 3D graphics core for fast performance.
Dual-band, dual-antenna Wi-Fi for 40% faster downloads and streaming (compared to iPad 3).
Over 23 million movies, TV shows, songs, magazines, books, audiobooks, and popular apps and games such as Facebook, Netflix, Twitter, HBO GO, Pandora, and Angry Birds Space.
Integrated support for Facebook, Twitter, Gmail, Hotmail, Yahoo! and more, as well as Exchange calendar, contacts, and email
Front-facing HD camera for taking photos or making video calls using Skype, Facebook, and other apps.
Free unlimited cloud storage for all Amazon content
Prime Instant Video - unlimited, instant streaming of thousands of popular movies and TV shows.
Kindle Owners' Lending Library - Kindle owners can choose from more than 180,000 books to borrow for free with no due dates, including over 100 current and former New York Times best sellers.
Amazon's Kindle Fire HD tablet is currently their best-selling, most gifted and most wished for product across the millions of items available worldwide from the company since its introduction 15 weeks ago. Amazon has declined to release specific sales figures for the Kindle.
The Kindle Fire HD, Kindle Fire, Kindle Paperwhite and Kindle held the top four spots on the Amazon worldwide bestseller charts since the launch. Additionally, Cyber Monday 2012 was the biggest day ever for Kindle sales worldwide.
Perhaps even more impressive was the fact that Christmas Day by volume was the largest day for digital downloads across Amazon's selection of more than 23 million movies, TV shows, songs, magazines, books, audio books, and popular apps and games according to the company.
Amazon Breaks Sales Records
Sales of apps and games during the holiday period increased more than 250 percent from the same period last year.
In addition, Amazon's Appstore for Android selection nearly tripled in 2012 over 2011. On the peak day of Nov. 26, Amazon customers ordered more than 26.5 million items worldwide across all product categories. This translates into a record-breaking 306 items per second.
For the eighth consecutive year, the company held the top spot in customer satisfaction during the holiday-shopping season, according to the ForeSee annual Holiday E-Retail Satisfaction Index, which is based on a survey asking more than 24,000 customers between Thanksgiving and Christmas to rate their satisfaction with the top 100 retailers.
For the second year in a row, Amazon's score of 88 is the highest ever attained by any retailer in the study. "To achieve such high customer satisfaction scores and sustain them over time is a remarkable feat that remains unmatched by any other e-retailer," Larry Freed, author of the study and president and CEO of ForeSee, said in a statement.
On its peak day, Amazon's worldwide fulfillment network shipped more than 15.6 million units across all product categories. Amazon customers purchased more than one toy per second on mobile devices.
As part of its annual tradition of amusing sales anecdotes, the company also noted the following:
Its customers purchased enough TVs to cover the field of every NFL stadium.
Its customers purchased enough Angry Birds plush toys to stretch 285 times the height of the tallest tree in the world, which is located in California's Redwood Forest.
Amazon third-party retailers sold enough High Definition Multimedia Interface (HDMI) cables to make three round-trips to the International Space Station.
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